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Editura Universitara Business Management

26,98 Lei

ISBN: 978-606-591-097-3

Publisher year: 2011

Edition: I

Pages: 341

Publisher: Editura Universitara

Author: Simona Vasilache, Anca Mândruleanu, Ionela Dumitru, Constantin Bratianu

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This is addressed mainly to the Textbook of students of the Faculty of Business Administration, Academy of Economic Studies, Bucharest. However, it Can Be Used by Any student successfully in Business, Economics, Management and Marketing, since it presents the fundamental concepts and ideas Concerning Business Management. Also, it CAN BE used by anybody working in One of These fields Who is Willing to Improve HIS or her level of knowledge and Understanding.

Management refers to the activity or the process of getting things done, Effectively and efficiently, through or with Other People. At the limit, it CAN BE done by a single person. Concerned with Both Good management is attaining Goals and doing it as efficiently as Possible. When the focus is on the business process management We discussed about the business.

Business Management is a relatively new field of theory and practice in the emerging Economies, like the former socialist countries of Thos, Completely That Changes The Way We think work, competition, Motivation and leadership. Moreover, the fast and Unpredictable changes in the business environment due to Globalization and Disruptive Innovations Create New Challenges for the Young Generations to understand and perform mental business in new settings. This book tries to explain the main concepts and ideas Necessary for the Successful business management, significantly enlarging the spectrum of the traditional old management. Thus, We introduced new topics about leadership, communication, organizational knowledge, intellectual capital and e-business. Focused on the classical management theory rules, hierarchies and command-and-control mental models. The new management theory focuses on Leadership, Motivation, knowledge creation and sharing, and business innovation.

The book is designed and elaborated in the framework of the Best We Could study business management textbooks, and it contains our university experience in this field of education Continuously Developing.

Constantin Bratianu
Anca Mandruleanu
Simona Vasilache
Dumitru Ionela

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Simona Vasilache I. univ. Dr. Simon is a faculty member Vasilache of the UNESCO Department for Business Administration and a member of the Research Center for Intellectual Capital, Faculty of Business Administration, Academy of Economic Studies, Bucharest. She HAS got her Doctor of Management degree from the Academy of Economic Studies, Bucharest, Doctor of Philology and from the University of Bucharest. She teaches: Cross-cultural Management, Communication Management, and Business Management.
Constantin Bratianu Prof. dr. Dr. Dr. Dr. hc Constantin Bratianu is the Head of the UNESCO Department for Business Administration, and the Director of the Center for Intellectual Capital Research, Faculty of Business Administration, Academy of Economic Studies, Bucharest. He HAS GOT HIS Doctor of Philosophy degree from Georgia Institute of Technology, Atlanta Georgia, USA, and Doctor of Management - Magna Cum Laude from Academy of Economic Studies, Bucharest. He is Doctor Honoris Causa of the Technical University of Cluj-Napoca, University of Craiova, University of Oradea and University "Stefan cel Mare" of Suceava. He HAS Been Visiting Professor at: Tokyo University of Science and Technology, Japan, Kobe University, Japan, Osaka University, Japan, Our Lady of the Lake University from San Antonio, Texas, USA; Modern University, Cairo, Egypt, University of Applied Sciences, Steyr, Austria. He teaches: Business Management, Strategic Management, Change Management, and Knowledge Management. He HAS Been Director General for Higher Education in the Ministry of Education and Research (1998-200, 2005), and Expert for Science and Education in the Romanian Parliament, Chamber of Deputies (2001).
Anca Mândruleanu I. univ. Dr. Anca is a faculty member Mandruleanu of the UNESCO Department for Business Administration and a member of the Research Center for Intellectual Capital, Faculty of Business Administration, Academy of Economic Studies, Bucharest. She HAS got her Doctor of Management degree from the Academy of Economic Studies, Bucharest. She teaches Business Management, Entrepreneurship and Banking Techniques and Operations.
Ionela Dumitru I. univ. Dr. Ionel Dumitru is a faculty member of the UNESCO Department for Business Administration and a member of the Research Center for Intellectual Capital, Faculty of Business Administration, Academy of Economic Studies, Bucharest. She HAS got her Doctor of Management degree from the Academy of Economic Studies, Bucharest. She teaches: Entrepreneurship, Organizational Behaviour, and Business Management.

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