International Franchising Contract

33,71 Lei

ISBN: 978-973-749-639-3

Publisher year: 2009

Edition: 1

Pages: 458

Publisher: Universitară

Author: Charlotte Ene

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Globalization of the economy, increased international trade, the principle of freedom of trade in dimensions outlined by the World Trade Organization and, linked to, free access to the object of industrial property rights related to trade diversification and multiplication led to unprecedented forms and techniques of marketing and hence, the international trade agreements that give shape to these forms and techniques. One of these contracts is the contract of franchise, which plays in fewer special rules governing national systems of law. International Franchising Contract work presents the first monographic approach of the Romanian doctrine broader issues of international franchising contract, comprehensive contract is essentially a factory trademark license, trade or related services to all elements thereof, between that - not least - know-how related. Laborious scientific approach of the author is among the very few works in close invoice international legal doctrine. In development work, the author is based on a careful and thorough research of the Romanian legislation and foreign matter, including relevant rules of national legal systems in the field of industrial property rights, connected to the international conventions adopted in the field, as well as a research foreign literature as rich and all the works of Romanian doctrine so limited as it still presents the legal institution about the investigation of this scientific approach. Especially noticeable is the author effort to investigate not only legal doctrine of the field, but also the economic, interdisciplinary approach that allowed placing the institution in the economic context, emphasizing the economic effects of operations and franchising. The work documented in pace and style, most often exciting for the reader, is a laborious approach that targets both practitioners and theorists, is likely to fill the gap of a Romanian legal doctrine and valuable treasure to add a song international science of international trade law.

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Charlotte Ene

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