ISBN: 978-973-749-830-4
Publisher year: 2010
Edition: I
Pages: 335
Publisher: Editura Universitară
Author: Marilena Ciobanasu
Content analysis is a strategic paper on the agricultural sector distinct from other sectors, although globalization cause converging approach and integrated development of rural and urban areas.
Increasingly determine international conjecture national situation, the most internationalized companies striving to redefine the rules for their benefit, exports represent an increasingly important part of production.
The living standards of a nation is closely dependent on food resources, quantitative and qualitative, so fundamental feature of agriculture in all countries is organizing internal production to ensure their needs and then surpluses for export, an objective that can only be achieved by allocating additional funds.
From strategy definition "the art of setting goals and long-term general, an organizational level and to formulate directions for reaching them, taking into account existing resources, responding effectively to environmental needs in that act" and knowing that in agriculture the same objective can be achieved in several ways, we emphasized the increasing role it is for managers in making decisions to achieve goals.