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Journal of Tourism Challenges and Trends (JTCT) aims at providing both professionals and academics with an overview of theories and practices in the tourism industry, while focusing on challenges and trends currently manifest throughout the world. Equal interest and attention will be given to both established tourism destinations and to areas only now making a name for themselves on the market. JTCT is a bi annual publication of the Romanian American Association of Project Managers for Education and Research. The Journal accepts for peer revision both papers presented at international events which have not been yet submitted for publishing, and original article proposals submitted directly to the editorial board. Subject coverage Topics suitable for JTCT cover a wide range of issues, among which but not exhaustively, the following: • In the field of tourism studies: ecotourism; rural tourism and agro tourism, cultural tourism, event and sports tourism, mountain tourism, etc. • In related or cross disciplinary areas: sustainable development and globalization; human resource management and training; PR, advertising and branding in tourism; innovation and technological advances in the hospitality industry, etc. • Case studies and best practices, specific national policies and legislation, analysis of regional and resort development. Editorial Board: Ibrahim Murat Atalay, “Dokuz Eylul” Universitesi, Izmir, Turkey Dan Bãlteanu, Institute of Geography, Romanian Academy Doriano Castaldini, University of Modena and Reggio Emilia, Modena, Italy Adrian Cioacã, “Spiru Haret” University, Bucharest, Romania Lóránt Dávid, Károly Róbert College, Gyöngyös, Hungary Frédéric Dimanche, Center of Tourism Management, CERAM Sophia Antipolis, European School of Business, France ªtefan Dombay, “Babeº – Bolyai” University, Cluj Napoca, Romania Nirvana Mohamed Mokhtar Haraz, Sinai High Institute for Tourism & Hotels, Cairo, Egypt Ioan Ianoº, University of Bucharest, Romania Said Ladki, Business School, Lebanese American University, Beirut, Lebanon Joseph Lema, Hospitality Management, Drexel University, Philadelphia, USA. Gabór Michalkó, Geographical Research Institute of the Hungarian Academy of Sciences, Budapest, Hungary Tamara Rátz, Kodolanyi Janos University College, Tourism Department, Sekeszfehervar, Hungary Douglas Michele Turco, Drexel University, Pennsylvania, USA John Saee, School of Business and Enterprise, Swinburne University, Melbourne, Australia Michael Sofer, “Bar Ilan” University, Tel Aviv, Israel Alexandra Zbuchea, National School of Political and Administrative Studies, Bucharest, Romania